White Not Avery

Unisex
Eau de Parfum
Year: 2018

At a glance

Is White Not Avery worth trying?

White Not by Avery is a Oriental Floral fragrance for women and men.

Best match
Casual wear in Spring, Summer
Performance feel
Moderate longevity with Moderate sillage
Signature profile
citrus, white floral, sweet with Orange, Lime, White Pepper

The first impression

White Not by Avery is a Oriental Floral fragrance for women and men. White Not was launched in 2018. The nose behind this fragrance is Celso Fadelli. Top notes are Orange, Lime and White Pepper; middle notes are Jasmine, Orchid and Rose; base notes are White Musk, Tonka Bean and Vanilla.

What shapes the scent

citrus 100%
white floral 85%
sweet 70%
floral 60%
musky 50%
powdery 40%
fresh spicy 35%
vanilla 30%

The perfumer behind it

Celso Fadelli

Celso Fadelli

Celso Fadelli is a perfumer who has created a wide range of fragrances for the Avery brand. His work includes the amber Amour Bakhoor, the chypre Chypre Elixir, and the leathery Cuir Touch. He has also composed the musk-based Musk Melange and the nutty Noisy Noisette, demonstrating a diverse and creative approach to perfumery.

Notes pyramid

Top Notes

First impression · 15-30 min

Orange Orange
Lime Lime
White Pepper White Pepper

Heart Notes

Core character · 2-4 hours

Jasmine Jasmine
Orchid Orchid
Rose Rose

Base Notes

Lasting impression · 4+ hours

White Musk White Musk
Tonka Bean Tonka Bean
Vanilla Vanilla

The mood it creates

The Innocent Archetype: Portrait of White Not Avery

Essence

The Innocent archetype embodies purity, simplicity, and optimism. White Not Avery captures this essence with its bright citrus top notes of orange and lime, softened by the gentle floral heart of jasmine, orchid, and rose. The base of white musk, tonka bean, and vanilla adds a comforting warmth, evoking a sense of unspoiled serenity. This fragrance radiates an aura of effortless charm and uncomplicated joy.

Style & Aesthetic

They favor clean, minimalist aesthetics, with a wardrobe that leans toward neutral tones and natural fabrics. Their style is timeless yet modern, reflecting an appreciation for simplicity and elegance. The fragrance complements their understated approach, adding a touch of freshness and softness to their presence.

Philosophy & Values

They believe in the beauty of life's simple pleasures and strive to maintain a positive outlook. Their values center around kindness, authenticity, and finding joy in the everyday. This fragrance mirrors their philosophy, offering a scent that feels both uplifting and grounding.

Relationships

In relationships, they are warm and approachable, fostering connections built on trust and mutual respect. Their gentle nature makes them a comforting presence, and the soft floral and musky notes of White Not Avery reflect their ability to create a sense of ease and harmony.

Lifestyle

Their lifestyle is balanced and unhurried, with a focus on mindfulness and self-care. They enjoy quiet moments in nature, leisurely walks, and the comfort of home. This fragrance suits their calm and intentional way of living, blending seamlessly into their daily rituals.

Shadow

The Innocent's shadow lies in their tendency to avoid complexity or confrontations, sometimes leading to naivety or a lack of depth. The fragrance's simplicity, while beautiful, can also hint at a reluctance to embrace the full spectrum of life's experiences.

Conclusion

White Not Avery is a fragrance that embodies the Innocent archetype, capturing its essence of purity and optimism. It is a scent for those who find beauty in simplicity and seek to bring lightness and warmth to the world around them.