Hugo Now Hugo Boss

For Men
Year:

Fragrance Story

Hugo Now by Hugo Boss is a Aromatic Aquatic fragrance for men. Hugo Now was launched in 2020. The nose behind this fragrance is Frank Voelkl. Top notes are Lemon Zest and Cardamom; middle notes are Watery Notes, Ice, Mint and Lavender; base note is Haitian Vetiver.

Composition Profile

aquatic 100%
fresh 85%
aromatic 70%
citrus 60%
green 50%
fresh spicy 40%
lavender 35%
warm spicy 30%

About the Perfumer

Frank Voelkl

Frank Voelkl

Frank Voelkl is a perfumer with a prolific career spanning designer, celebrity, and niche fragrances. He has created scents for Abercrombie & Fitch, Adidas, Ariana Grande, and Avon, as well as artistic projects like Aedes de Venustas and Art Meets Art. Voelkl's work ranges from fresh and sporty compositions to complex woody and floral blends, demonstrating versatility across many olfactive families.

Fragrance Notes

Top Notes

First impression · 15-30 min

Lemon Zest Lemon Zest
Cardamom Cardamom

Heart Notes

Core character · 2-4 hours

Watery Notes Watery Notes
Ice Ice
Mint Mint
Lavender Lavender

Base Notes

Lasting impression · 4+ hours

Haitian Vetiver Haitian Vetiver
Unique Character

Hugo Now Hugo Boss by Hugo Boss offers a distinctive olfactory experience that stands out from other fragrances in its category.

Artisanal Creation

Crafted with the finest ingredients and a blend of traditional and modern perfumery techniques, this fragrance represents the pinnacle of the perfumer's art.

Signature Style

Hugo Now Hugo Boss embodies the distinctive style of Hugo Boss while adding a unique chapter to their fragrance portfolio.

Character Profile

Hugo Now Hugo Boss is Ideal For

A full archetype portrait is not available for this fragrance yet. Use the notes, accords, and wear context above to explore its character.