Josie Natori

For Women
Eau de Parfum
Year: 2014
Moderate
Sillage
Good
Longevity
Spring
Best Season
Casual
Best For

Fragrance Story

Josie by Natori is a Floral fragrance for women. Josie was launched in 2014. Josie was created by Frank Voelkl and Honorine Blanc. Top notes are Pear and Green Accord; middle notes are Jasmine Sambac and Freesia; base notes are White Musk and Sandalwood.

Composition Profile

floral 100%
musky 85%
white floral 70%
powdery 60%
green 50%
fruity 40%
woody 35%
sweet 30%
aquatic 25%
fresh 20%

About the Perfumer

Frank Voelkl

Frank Voelkl

Frank Voelkl is a perfumer with a prolific career spanning designer, celebrity, and niche fragrances. He has created scents for Abercrombie & Fitch, Adidas, Ariana Grande, and Avon, as well as artistic projects like Aedes de Venustas and Art Meets Art. Voelkl's work ranges from fresh and sporty compositions to complex woody and floral blends, demonstrating versatility across many olfactive families.

Fragrance Notes

Top Notes

First impression · 15-30 min

Pear Pear
Green Accord Green Accord

Heart Notes

Core character · 2-4 hours

Jasmine Sambac Jasmine Sambac
Freesia Freesia

Base Notes

Lasting impression · 4+ hours

White Musk White Musk
Sandalwood Sandalwood
Unique Character

Josie Natori by Natori offers a distinctive olfactory experience that stands out from other fragrances in its category.

Artisanal Creation

Crafted with the finest ingredients and a blend of traditional and modern perfumery techniques, this fragrance represents the pinnacle of the perfumer's art.

Signature Style

Josie Natori embodies the distinctive style of Natori while adding a unique chapter to their fragrance portfolio.

Character Profile

The Innocent Archetype: Portrait of Josie Natori

Essence

The Innocent seeks purity, simplicity, and joy in the everyday. Josie Natori captures this archetype with its luminous opening of pear and green accord, a crisp and dewy start that feels like the first breath of spring. The heart of jasmine sambac and freesia is a gentle, airy bouquet, untouched by complexity or darkness. This is a fragrance that believes in fresh starts and uncomplicated happiness.

Style & Aesthetic

Their style is clean, soft, and effortlessly feminine. They favor light fabrics like cotton and linen in pastel shades, often with delicate floral prints. Their wardrobe is built on classic pieces that feel both comfortable and pretty, never fussy or severe. They prefer a natural, glowing look with minimal makeup, letting their skin and a touch of this scent be their adornment.

Philosophy & Values

They value authenticity, kindness, and seeing the good in others. Their philosophy is that life is meant to be enjoyed in simple, sincere moments. They believe in honesty and transparency, and they trust that the world is fundamentally a benevolent place. They are optimistic without being naive, choosing to focus on what is beautiful and true.

Relationships

In relationships, they are open, trusting, and giving. They form connections easily because they approach others without pretense or suspicion. They are the friend who remembers small joys and celebrates them, the partner who offers unwavering support and affection. Their presence is soothing and reassuring, like a familiar, comforting scent.

Lifestyle

Their daily life is filled with small rituals that bring them peace. They might start the morning with a cup of herbal tea, tend to a small garden, or take a walk in a nearby park. They enjoy creative hobbies like painting, journaling, or baking. They avoid chaos and seek environments that feel safe, clean, and harmonious.

Shadow

The shadow of the Innocent is a tendency toward naivety and avoidance of difficult truths. They may be overly trusting, setting themselves up for disappointment. They can resist complexity or conflict, preferring to retreat into their idealized world. This can lead to a lack of depth in their experiences and relationships, as they shy away from anything that feels harsh or uncomfortable.

Conclusion

Josie Natori is a scent for the Innocent who finds magic in the ordinary. It is a fragrant reminder that purity and joy are not weaknesses but strengths, and that a gentle heart can navigate the world with grace. This perfume is a soft, luminous embrace, perfect for those who choose to see life through a lens of hope and simplicity.