Hoje Natura by Natura

Hoje Natura

For Men
Eau de Toilette
Year: 2006

At a glance

Is Hoje Natura worth trying?

Hoje by Natura is a Aromatic Fougere fragrance for men.

Best match
Casual, Office wear in Spring, Summer
Performance feel
Good longevity with Moderate sillage
Signature profile
green, woody, aromatic with Basil, Mint, Bergamot
green woody aromatic

The first impression

Hoje by Natura is a Aromatic Fougere fragrance for men. Hoje was launched in 2006. The nose behind this fragrance is Verônica Kato. Top notes are Basil, Mint, Bergamot, Lemon and Mandarin Orange; middle notes are Green Tea, Violet and Jasmine Sambac; base notes are Woody Notes, Musk, Sandalwood, Cedar, Cardamom and Vanilla.

What shapes the scent

green 100%
woody 85%
aromatic 70%
fresh spicy 60%
powdery 50%
citrus 40%
fresh 35%
violet 30%
warm spicy 25%
musky 20%

The perfumer behind it

Verônica Kato

Verônica Kato

Verônica Kato is a perfumer associated with Natura, where she has crafted a range of fragrances including #urbano Noturno and the numbered series 379 Benjoim Cumaru, 505 Íris Priprioca, 679 Ambrette Copaíba, 740 Sândalo Breu Branco, and 875 Vetiver Capitiú. She also created Acerola E Hibisco for Natura. Her work often explores Brazilian ingredients and natural accords, reflecting a deep connection to local raw materials.

Notes pyramid

Top Notes

First impression · 15-30 min

Basil Basil
Mint Mint
Bergamot Bergamot
Lemon Lemon
Mandarin Orange Mandarin Orange

Heart Notes

Core character · 2-4 hours

Green Tea Green Tea
Violet Violet
Jasmine Sambac Jasmine Sambac

Base Notes

Lasting impression · 4+ hours

Woody Notes Woody Notes
Musk Musk
Sandalwood Sandalwood
Cedar Cedar
Cardamom Cardamom
Vanilla Vanilla

The mood it creates

The Explorer Archetype: Portrait of Hoje Natura

Essence

The Explorer archetype is driven by curiosity, adventure, and a thirst for discovery. Hoje Natura embodies this spirit with its invigorating blend of basil, mint, and green tea, evoking a sense of freshness and vitality. The fragrance feels like a journey through lush landscapes, inspiring the wearer to seek new experiences and embrace the unknown.

Style & Aesthetic

The Explorer's style is practical yet stylish, favoring versatile pieces that can adapt to different environments. They gravitate toward earthy tones and durable fabrics, reflecting their love for the outdoors and their active lifestyle. Their aesthetic is functional yet adventurous.

Philosophy & Values

The Explorer values freedom, independence, and personal growth. They believe in pushing boundaries and stepping out of their comfort zone to discover their true potential. Their philosophy centers on living life to the fullest and embracing every opportunity for adventure.

Relationships

In relationships, the Explorer seeks partners who share their passion for exploration and spontaneity. They thrive in connections that are dynamic and ever-evolving, valuing companionship that encourages mutual growth and discovery.

Lifestyle

The Explorer leads a life filled with movement and excitement. They enjoy traveling, hiking, and trying new activities that challenge them physically and mentally. Their days are often unpredictable, driven by their desire to experience the world in all its diversity.

Shadow

The Explorer's shadow lies in their restlessness and fear of commitment. Their constant need for novelty can sometimes prevent them from forming deep, lasting connections. They must learn to balance their adventurous spirit with moments of stillness and reflection.

Conclusion

Hoje Natura is a fragrance that captures the Explorer's zest for life and boundless curiosity. It inspires us to venture beyond the familiar and embrace the thrill of discovery, embodying a spirit of fearless exploration.

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