Svaha Not Perfumes

Unisex
Eau de Parfum
Year: 2018

At a glance

Is Svaha Not Perfumes worth trying?

Svaha by NOT perfumes is a Oriental Spicy fragrance for women and men.

Best match
Evening, Special Occasion wear in Fall, Winter
Performance feel
Good longevity with Strong sillage
Signature profile
warm spicy, amber, musky with Cardamom, Olibanum, Ginger

The first impression

Svaha by NOT perfumes is a Oriental Spicy fragrance for women and men. Svaha was launched in 2018. The nose behind this fragrance is Johanna Venables. Top notes are Cardamom, Olibanum, Ginger, Butter and Indian Pepper; middle notes are Cinnamon, Turmeric, Caramel, Coriander, Fenugreek and Cedar; base notes are Ember, Goat hair tincture, Myrrh, Ambrette (Musk Mallow), Hyrax and Labdanum.

What shapes the scent

warm spicy 100%
amber 85%
musky 70%
fresh spicy 60%
aromatic 50%
woody 40%
cinnamon 35%

The perfumer behind it

Johanna Venables

Johanna Venables

Johanna Venables is a perfumer who has created fragrances for NOT perfumes, including Ashka, Nadir, Orm, Svaha, and Vaan. Her work often explores minimalist and abstract scent concepts. Venables' compositions are noted for their clarity and modern aesthetic.

Notes pyramid

Top Notes

First impression · 15-30 min

Cardamom Cardamom
Olibanum Olibanum
Ginger Ginger
Butter Butter
Indian Pepper Indian Pepper

Heart Notes

Core character · 2-4 hours

Cinnamon Cinnamon
Turmeric Turmeric
Caramel Caramel
Coriander Coriander
Fenugreek Fenugreek
Cedar Cedar

Base Notes

Lasting impression · 4+ hours

Ember Ember
Goat hair tincture Goat hair tincture
Myrrh Myrrh
Ambrette (Musk Mallow) Ambrette (Musk Mallow)
Hyrax Hyrax
Labdanum Labdanum

The mood it creates

The Alchemist Archetype: Portrait of Svaha Not Perfumes

Essence

The Alchemist archetype embodies transformation, experimentation, and the fusion of opposing elements. Svaha Not Perfumes captures this essence through its bold blend of warm spices, smoky embers, and animalic undertones. The fragrance is a sensory alchemy, combining unexpected ingredients like goat hair tincture and hyrax with traditional elements like cardamom and cinnamon. It evokes the image of a modern-day alchemist, crafting potions that transcend the ordinary.

Style & Aesthetic

The Alchemist’s aesthetic is both earthy and avant-garde, blending raw textures with refined details. They favor layered, unconventional outfits that tell a story-perhaps a tailored coat paired with a handwoven scarf or boots dusted with ash. Their surroundings are equally eclectic, filled with curiosities, ancient books, and the faint scent of incense.

Philosophy & Values

For the Alchemist, life is a continuous experiment. They value curiosity, resilience, and the pursuit of hidden truths. Their philosophy is rooted in the belief that transformation is possible, even in the most unlikely materials. They see beauty in imperfection and meaning in the process of creation.

Relationships

The Alchemist is a magnetic figure, drawing others in with their enigmatic presence. They form deep, transformative connections, often acting as catalysts for growth in their relationships. However, their intensity can be overwhelming, and they may struggle with vulnerability.

Lifestyle

The Alchemist’s daily life is a blend of ritual and spontaneity. They might spend hours in a workshop, mixing fragrances or crafting objects, then venture into the night to seek inspiration. Their home is a sanctuary of creativity, filled with the scent of spices, smoke, and resin.

Shadow

The Alchemist’s shadow lies in their obsession with transformation. They may become so focused on their craft that they neglect their own emotional needs or lose sight of the present moment. Their quest for perfection can lead to isolation.

Conclusion

Svaha Not Perfumes is a testament to the Alchemist’s spirit-a fragrance that transforms the mundane into the extraordinary. It invites wearers to embrace their own inner alchemist, finding magic in the interplay of fire, spice, and shadow.