12 Bird Prima Materia
Fragrance Story
12 Bird by Prima Materia is a fragrance for women. 12 Bird was launched in 2021. The nose behind this fragrance is Gerard Anthony. Top notes are Mandarin Orange, Green Apple and Wild Strawberry; middle notes are Fig Tree, Orange Blossom and Jasmine; base notes are Musk, Tonka Bean and Vanilla.
Composition Profile
About the Perfumer
Gerard Anthony
Gerard Anthony is a perfumer who has created fragrances for several major houses, including Azzaro, Balenciaga, and Alfred Dunhill. His portfolio includes classics like Azzaro Pour Homme and Balenciaga Pour Homme. He also contributed to Courrèges Homme and other notable releases.
Fragrance Notes
Character Profile
The Innocent Archetype: Portrait of 12 Bird Prima Materia
Essence
The Innocent is the archetype of purity, optimism, and a childlike wonder for the world. This fragrance embodies that spirit with its bright, fruity, and floral composition that feels like a sun-drenched morning in an orchard. The top notes of mandarin orange, green apple, and wild strawberry burst forth with a joyful, uncomplicated sweetness, while the heart of fig tree, orange blossom, and jasmine adds a gentle, creamy floralcy that evokes the innocence of spring. The base of musk, tonka bean, and vanilla wraps everything in a soft, comforting embrace, like a warm hug from a loved one.
Style & Aesthetic
The Innocent’s style is fresh, playful, and effortlessly charming. They favor light, airy fabrics like cotton and linen in pastel shades of pink, yellow, and mint green. Their wardrobe is filled with sundresses, soft sweaters, and comfortable sneakers, always chosen for comfort and joy rather than fashion statements. They accessorize with simple, whimsical pieces like a daisy chain bracelet or a small, colorful scarf. Their aesthetic is one of natural beauty and simplicity, where a genuine smile is the most important accessory. They radiate a sense of ease and approachability that draws others in.
Philosophy & Values
The Innocent believes in the fundamental goodness of people and the world. They value honesty, kindness, and simplicity, and they trust that life will work out if they stay true to themselves. They are guided by a sense of wonder and a desire to find joy in everyday moments, whether it’s the taste of a ripe strawberry or the scent of a blooming flower. They are optimistic to a fault, often seeing the best in others even when it’s not warranted. Their philosophy is summed up in the belief that happiness is a choice, and they choose it every day.
Relationships
In relationships, the Innocent is open, trusting, and affectionate. They form bonds easily and are quick to see the good in people, sometimes to their own detriment. They are loyal and nurturing, often playing the role of the cheerleader or the peacemaker in their social circle. They seek partners who are kind, reliable, and share their appreciation for life’s simple pleasures. However, their naivety can make them vulnerable to manipulation, and they may struggle with conflict or betrayal, as they lack the defenses of more cynical archetypes.
Lifestyle
The Innocent’s lifestyle is centered on joy, creativity, and connection. They enjoy activities that engage the senses, like baking, gardening, or painting. Their home is cozy and inviting, filled with fresh flowers, soft blankets, and the scent of vanilla. They prioritize self-care and simple rituals, like morning tea in the garden or an evening bath with lavender. They are drawn to nature and find peace in walks through parks or by the sea. Their social life is filled with picnics, game nights, and gatherings where laughter and good food are the main attractions.
Shadow
The Innocent’s shadow is a tendency toward denial and avoidance. They may refuse to see the darker aspects of life, leading to a lack of preparedness or an inability to handle adversity. This can result in being taken advantage of or feeling crushed when reality doesn’t match their ideals. They might also become overly dependent on others for validation and security, avoiding personal responsibility. The fragrance’s sweet, comforting notes can become cloying if overused, reminding the Innocent that too much sweetness can mask necessary truths.
Conclusion
12 Bird by Prima Materia is a fragrance that captures the essence of the Innocent archetype, offering a bright, joyful escape into a world of simple pleasures. It is a scent for those who believe in the power of optimism and the beauty of a fresh start. Wearing it is like carrying a piece of sunshine, a reminder that innocence is not naivety but a courageous choice to see the world with open eyes and a hopeful heart.