Amaú Avatim

For Women

Eau de Parfum

Year: 2016

Amaú by Avatim is a Floral Fruity fragrance for women.

Best match: Casual, Office wear in Spring, Summer
Performance feel: Moderate longevity with Moderate sillage
Signature profile: floral, rose, citrus with Bergamot, Apricot, Mandarin Orange

floral rose citrus

The first impression

Amaú by Avatim is a Floral Fruity fragrance for women. Amaú was launched in 2016. The nose behind this fragrance is Edison Fujita. Top notes are Bergamot, Apricot and Mandarin Orange; middle notes are Peony, Jasmine and Rose; base note is Musk.

What shapes the scent

floral 100%

rose 85%

citrus 70%

fresh 60%

white floral 50%

musky 40%

powdery 35%

fresh spicy 30%

fruity 25%

The perfumer behind it

Edison Fujita

Edison Fujita is a Brazilian perfumer with a diverse portfolio spanning multiple brands, including Ana Hickmann's Donna Bouquet and Avatim's Amaú, Boníssimo Black, Gigi Lazuli, Seleto, Seleto Herbo, and Sublime. He also created Betty Boop Cute for the Betty Boop line. Fujita's work ranges from playful and floral to sophisticated and woody.

Notes pyramid

Bergamot

Apricot

Mandarin Orange

Peony

Jasmine

Rose

Musk

The mood it creates

At a glance

The Innocent archetype

Optimism, simplicity, and gentle warmth

The Innocent embodies purity and optimism, much like Amaú’s bright citrus and floral bouquet.
Style: They wear light, airy fabrics-linen shifts, cotton sundresses, or wide-leg trousers in pale blues and whites.
Values: They trust in goodness and serendipity, much like the fragrance’s effortless blend of fruit and flowers.
Social life: They attract others with their openness, though their naivete can leave them vulnerable.

More fragrances with this archetype

The Innocent Archetype: Portrait of Amaú Avatim

Essence

The Innocent embodies purity and optimism, much like Amaú’s bright citrus and floral bouquet. Bergamot and apricot sparkle with youthful energy, while peony and jasmine add a soft, dreamy quality. This fragrance is a sunlit meadow-a reminder of joy unburdened by cynicism.

Style & Aesthetic

They wear light, airy fabrics-linen shifts, cotton sundresses, or wide-leg trousers in pale blues and whites. The fragrance’s musky base keeps it grounded, suggesting a practicality beneath the ethereal surface. Their accessories are simple: a straw hat, a single pearl earring.

Philosophy & Values

They trust in goodness and serendipity, much like the fragrance’s effortless blend of fruit and flowers. They believe in kindness as a radical act and find magic in small moments-a shared smile, a breeze through an open window.

Relationships

They attract others with their openness, though their naivete can leave them vulnerable. Romantic partners are drawn to their sincerity, like the perfume’s transparent citrus notes. Friends cherish their ability to find wonder in the mundane.

Lifestyle

Their days are unstructured but purposeful-morning markets, afternoon picnics, stargazing from a balcony. The musk’s subtle presence hints at a quiet resilience, a willingness to adapt when storms darken their horizon.

Shadow

Their optimism can blind them to harsh realities, like the fragrance’s brightness masking its fleeting longevity. They may avoid conflict, fearing it will shatter their idealized world.

Conclusion

Amaú is the Innocent’s anthem-a scent that dances between apricot groves and jasmine vines. It is for those who choose light, even when shadows loom.

Amaú Avatim

Is Amaú Avatim worth trying?

The first impression

What shapes the scent